We are delighted to announce our partnership with West Bridgford Colts FC, which will see blOKes become the main sponsor of the club's men's team.
blOKes branding will also be displayed on the back of the men's second and third teams, as well as two U19 colts teams from next season.
We will be supporting the club's players, coaches and supporters through free mental health workshops, seminars and signposting sessions encouraging men to be more open and honest about their thoughts and feelings, as well as to speak up if and when they are in need of support.
Tom Home, founder of blOKes, said: "I am delighted to formally announce this partnership and in doing so, see blOKes become the club's official front-of-shirt sponsor.
"West Bridgford Colts FC is a forward-thinking club that puts its player's mental and emotional wellbeing on par with their physical health, which sets a fantastic example for clubs across the UK."
Peter Stansbury, chairman of West Bridgford Colts FC, said: "I am thrilled to announce this partnership with blOKes. I hope it will support and encourage those involved with the club to have conversations about their mental health.
"Having blOKes branding on our senior section's shirts will also act as a reminder throughout the season to both our players and supporters that help is always available to those who need it."
For more information about becoming a blOKes partner, please visit https://bit.ly/3bow5x1.